Oslo Innovation Week - Brand strategy and execution: Psychology driving sales

In this talk you will learn new methodology to understand how to make your brand stand out, and how to execute and scale it with examples and best practices.

Learn from people who have worked with big brands and startups like: IKEA,Coca-Cola, reMarkable,VG,Nettbil,Fleks and Hjemmelegene, and are also teaching at MBA and BA level internationally.

The seminar is full - but click below to sign up for the waiting list.

‍
‍The speakers

Julie Holst Berntsen is Partner and Client Director in Motivation Branding and has worked with brands like Hermes, Levi’s, Swatch Group, Louis Vuitton, Gant, Procter and Gamble, Sony Music and many more. She is also a board member at the Norwegian Marketing Association and certified catalyst in Executive Growth Alliance.

Kristian W. Majer is CEO of Motivation Branding and has worked globally on brands like IKEA, Coca-Cola, reMarkable, Autostore, Xplora, VG and many more. He also works as a visiting professor and serves as an Executive in residence at StartupLab.

Tonje Hallén Askim is Growth Manager in Fullstakk, a growth marketing agency. She is an experienced strategic advisor, with expertise in content and social media from among others Storyhouse Egmont, Redink/HyperRedink and most recently as CEO of Elg. Tonje was involved in the launch of Telia Startup, and has worked with a variety of brands from COOP and Pepsi MAX to MedEasy and COORE. 

Fridtjof Hødnebø is CEO of Fullstakk, and has worked with a broad range of startups and scaleups, like Nettbil, Fleks and Hjemmelegene. Fridtjof is ex-Google, and also a visiting lecturer in marketing at Toulouse School of Management.

‍

Motivation Branding

‍Motivation Branding has worked with some of the largest brands in the world and Scandinavia, like: IKEA, Carlsberg, Coca-Cola, Danone, VG, Xplora, AutoStore, reMarkable, Juventus, Innovation Norway and many others. Yes, a human being may buy your product or service – but what is the motivation behind? Without understanding the why, it is difficult to influence the client decision. In this session they will share their knowledge, experience and practical examples that will inspire you to drive sales with understanding human motivations.

‍Fullstakk

‍Fullstakk is a growth marketing agency, focused on building marketing setups that generate growth. Understanding data, and how channels and tactics work together, are at the core of Fullstakks growth methodology. Never trust what each channel tells you - trust science, build experiments, and see actual outcomes. 

‍

The seminar is full - but click below to sign up for the waiting list.